
The Tension-Release Principle
When I was a kid, my favorite April Fools prank was elegantly simple: wrapping electrician’s tape around the black plastic sprayer at our kitchen faucet. The beauty was in its
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When I was a kid, my favorite April Fools prank was elegantly simple: wrapping electrician’s tape around the black plastic sprayer at our kitchen faucet. The beauty was in its
I’ve been skeptical about some of the grandiose claims surrounding AI implementation in the product world. (I mean, aside from the stuff we see daily, like new ChatGPT competitors, and
I’ve been working with a B2B startup lately that launched with beautifully crafted Ideal Buyer Profiles. They had the works: detailed personas with photos, fictional names, job titles, goals, pain
Let’s play a quick game. What were your last three online purchases? Now, here’s a harder question: what were your last three purchases that you made after seeing an ad?
Yesterday I wrote about how I almost ripped my bumper off on a fire hydrant, despite 4 decades of driving experience and a vehicle equipped with sensors and cameras. That
I did something embarrassing a few weeks ago. Despite a solid driving record for 40 years (not a single multi-vehicle collision), I managed to rip my front bumper nearly clean
I came across a case study about Tyson Foods that illustrates something I discuss in I Need That: The most powerful innovations often happen behind the scenes, invisible to customers, yet transforming their
I just read a new report about plans for the Apple Watch — and it might reveal clues about the future of AI. Despite the general failure of standalone AI
Yesterday I shared the George Foreman Grill‘s remarkable journey from rejected “Fajita Express” to billion-dollar empire. But there’s something I maybe didn’t emphasize enough: the perseverance required. Remember those inflatable
Yesterday I learned that George Foreman had passed away at age 76. The former Olympic gold medalist and two-time world heavyweight champ left a mark not only on the boxing